BrightFire is proud to announce Call Tracking for Insurance Agency Websites. Available with every BrightFire agency website at no additional cost, this new feature tracks how many phone calls come from your website so you can better understand your lead generation efforts.
What Is Website Call Tracking?
Using a unique local phone number that matches your area code, Call Tracking enables you to track the phone calls your agency receives from your website. Callers are seamlessly routed to your agency’s main phone number or any number you wish. There’s no need to update or change your business phone number.
What Kind of Information Does Call Tracking Provide?
Enjoy detailed reporting inside the My BrightFire Dashboard, so you can take advantage of enhanced data and analytics for all phone calls that are attributed to your website.
Automatic Call Recording
Seamlessly capture conversations to learn and improve. BrightFire’s Insurance Agency Website service, combined with Call Tracking, gives your business the power to review conversations for training, service, and record retention purposes.
Enhanced Call Logs
When you enroll, the MyBrightFire Dashboard will include a user-friendly call log packed with actionable insights, including:
- Date & Time: Know exactly when each call happened.
- Caller Name: Identify who’s reaching out.
- Source: Pinpoint where the call originated.
- Phone Number: Track caller contact details.
- Answered Status: See if the call was picked up or missed.
- First-Time Caller: Spot new leads to prioritize follow-ups.
- Call Duration: Understand engagement with detailed call length data.
Ready to Discover How Many Phone Leads Your Website is Really Generating?
Getting started with an Insurance Agency Website with Call Tracking is easy. Schedule a free consultation to discuss how call tracking can help your agency.
