BrightFire is proud to announce the release of Call Tracking for Insurance Agency Websites, complete with a user-friendly dashboard. This new feature is included with every BrightFire agency website.
Our Website Call Tracking is designed to help you better understand your website lead generation, know how callers found you, and improve your customer experience.
Call tracking on your agency website takes the guesswork out of analyzing your leads and helps you better understand how effective your agency website is at generating leads. When you understand which marketing efforts make your phones ring, you’ll stop wasting time and money on efforts that don’t.
What Is Website Call Tracking, and How Does It Work?
Call Tracking uses unique local phone numbers on your website, allowing you to attribute your inbound calls to your agency from your website or other marketing campaign. The unique number is routed directly to your agency’s main phone number or any number you wish, so you don’t have to worry about changing your business phone number.
Call Tracking Dashboard Features:
- Call Recording – Automatically record calls for training and peace of mind.
- Call Log
- Acquisition Reporting
- Lead, Call, & Text Message Attribution
- Calls by Number
- Calls by Company
- Behavior Reporting
- Calls by Individual Agents
- Calls by Tag
- Calls by Day/Time
- Missed Calls
- Custom Reporting
Ready to Discover How Many Phone Leads Your Website is Really Generating?
Get started with call tracking for your Insurance Agency Website today by calling us at (888) 778-4393, or schedule a call with us to discuss how call tracking can help your agency.