Helping Your Insurance Agency Get Found in the Age of AI
As a local insurance agency owner, you know the importance of ranking well on Google. But what happens when consumers start their research by asking an AI assistant like Google Gemini, ChatGPT, or Perplexity instead of a traditional search engine? The fact is, consumer behavior is evolving. According to a Future AI Sentiment Wave 3 […]
20 Minute Marketing Webinar: Answer Engine Optimization, The Next Evolution of Consumer Search
In our latest 20 Minute Marketing Webinar, Answer Engine Optimization: The Next Evolution of Consumer Search, Venus Lanzot, BrightFire’s Manager of Marketing, explored how the increased consumer use of AI platforms like ChatGPT and Gemini is changing how we approach digital marketing. To be easily discovered and cited by AI systems, local insurance agencies must […]
SEO Mistakes That Could Be Haunting Your Agency
Host of The Insurance Dream Podcast, Abe Boling, recently invited Spencer Breidenbach, BrightFire Manager of Strategic Partnerships, onto the show to discuss common SEO mistakes that can negatively impact an insurance agency’s online performance. Get a summary of the podcast episode below, or listen to the full podcast episode from The Insurance Dream here. Podcast […]
Meet BrightFire at the 2025 Big “I” Kentucky Annual Convention & Trade Show
Meet BrightFire at the 2025 Big “I” Kentucky Annual Convention & Trade Show: Insurance Unmasked, on November 19th! Visit our booth during the trade show from 12-4 pm to discuss your website and digital marketing questions. Discover how BrightFire’s solutions can help your local insurance agency stand out online. Chat one-on-one with Eric Mills, Manager […]
BrightFire to Exhibit at the 2025 FirstChoice In Motion Conference
BrightFire is excited to exhibit at the 2025 FirstChoice In Motion Independent Agent Member Conference, presented by Nationwide®, from October 22nd to 24th at the Gaylord National Resort & Convention Center in National Harbor, MD. This three-day event brings together over 400 growth-focused, independent agency principals for a deep dive into the industry’s most pressing […]
BrightFire Upgrades Insurance Agency Websites with AI Assistance
Is your agency finding it difficult to write website or blog content? Are you spending hours searching for the right image to complement your post? The truth is, keeping up with the constant content creation that SEO demands can be a struggle. That’s why BrightFire is excited to announce the launch of our new AI […]
3 Tips for Captive Agents Declaring Their Independence
Host of The Insurance Dream Podcast, Abe Boling, recently invited Spencer Breidenbach, BrightFire Manager of Strategic Partnerships, on to the show to share some best practices for captive insurance agents transitioning to an independent agency. Get a summary of the podcast episode below, or listen to the full podcast episode from The Insurance Dream here. […]
BrightFire is attending the 2025 NAMIC Communications + Marketing Workshop
BrightFire is a proud sponsor of the 2025 NAMIC Annual Communications + Marketing Workshop. From September 30th to October 1st, our team will have the privilege of connecting with marketing, communications, public relations, and advertising professionals from mutual insurance companies across the country. The NAMIC Annual Marketing + Communications Workshop is the ultimate opportunity for […]
BrightFire to Participate in September 2025 PIA Tech Council
BrightFire is looking forward to participating in the PIA Tech Council meeting in Alexandria, VA on September 15th and 16th, 2025. In pursuit of the technology council’s mission, approximately 125+ insurance agency and affiliate leaders will gather to discuss ways of advancing agents’ adoption and integration of technology into their businesses to better serve clients […]
Let’s Connect at the 2025 PIA Texas Conference: Facing the Future Together
We can’t wait to meet you at the 2025 PIA Texas Conference, “Facing the Future Together!” Be sure to swing by our booth – conveniently located by the back bar – to say hello and find out how we can help your insurance agency really shine online. Join us in the Highlands Room from 11:00 […]